Christi Loucks

AI / Money / Real life / Ownership

You shouldn't have to choose
between making money
and being there for your kids.

Let me be direct. You and I are the same kind of trouble. I'm not a butter mom and I'm not about to make you a damn printable. I build software. I run a company. I do it from my house with two kids under three, because I want to be here for them and I'm not picking. [And no, none of this looks like the screenshots you've been shown.]

Christi Loucks Christi Loucks holding her newborn
The new corner office has crumbs.

01 / Work, rewritten

You can make the money
without giving up
your schedule.

Making real money used to mean a job. Your hours, your attention, your phone going off at 9pm on a Sunday. That was the trade and everybody made it, me included, for twelve years.

Ambition had nothing to do with it. That was the only offer on the table.

Then it changed. Building software used to take a team, a developer, and money you didn't have. Now it takes you, a laptop, and a few evenings. [Yes, really. I was as annoyed about it as you are.]

What that means for you

You build the damn thing yourself, then you sell it yourself. On whatever hours you actually have.

The kitchen table test / Issue 001

Does it make money,
give you time back,
or leave you owning something?

If it does none of the three, it doesn't get your afternoon.

about me

You already know
something worth money.

I'm Christi Loucks. I build businesses, offers, systems, and weird little internet ideas while raising two small kids.

I care about this for one reason. You already know how to do something people will pay for. Until about eighteen months ago, turning that into real software took a team you couldn't hire. Now it doesn't.

I don't teach out of a folder of recycled prompts I bought off somebody. I build the thing, break it, fix it, and hand you the part that worked. [If a person is selling you 500 prompts, they have never shipped a damn thing.]

More about Christi

Christi Loucks Christi Loucks holding her newborn

Field notes from the future of work

Make money
and still
be there.

AI, business, money moves, and internet rabbit holes for moms who would rather build than scroll.

One workflow or one build at a time. I don't send daily, and I won't dump 400 prompts on you. It shows up when I've got something worth your ten minutes. [If you wanted daily, there are a thousand newsletters that would love to have you.]

Useful notes only. Unsubscribe whenever you want.